Communication
VIP Tone & Ownership Language
Switch tone for high-value customers without sounding fake or inconsistent.
Level: Intermediate•Duration: 2–3 hours•Status: Coming Soon
What you'll learn
✓The tonal shifts that signal VIP treatment
✓Ownership language that doesn't sound over-the-top
✓When tone matters (and when it doesn't)
✓How to maintain consistency while being flexible
Why this matters
VIP customers expect different treatment. Operators who shift tone cleanly increase retention and lifetime value.
Core frameworks & concepts
The Ownership Spectrum: Standard Support → Partner Tone → VIP Concierge
Common mistakes to avoid
âš Over-formalizing tone (sounds robotic, not professional)
âš Creating resentment in regular customers by being too nice to VIPs
âš Forgetting that VIPs still need clear boundaries
What you can do after completion
Adjust tone for different customer tiers. Maintain consistency while signaling importance.
Part of these career paths
This module is coming soon. Check back later for enrollment details.